Tag Archives: Manchester
Did you make the PR Week Top 150 Agencies list?
It was pleasing to see some Manchester-based PR agencies in this year’s PR Week Top 150 list. The report (which features in this week’s issue) highlights the growth of some of the country’s top PR companies. Manchester and Cheshire agencies … Continue reading
Stop talking bullshit
There’s too much waffle in the world. A nice blog post by my friend and creative genius Dave Milligan-Croft, found that he was exposed to more than 7,000 brands in one day. You can read his excellent ‘Brands for Breakfast’ … Continue reading
PR and SEO for Manchester solicitors
I know from my PR work with lawyers that they tend to scoop up more work by targeting so-called ‘long tail keyword searches’ performed by Google users. Some research recently indicated that law firms are more likely to attract and convert … Continue reading
Manchester and Cheshire PR and corporate photography service
After more than ten years of working with Manchester and Cheshire’s best PR photographers I’ve decided to launch my own photography studio for clients looking for corporate and commercial photography. If you need photography, for a fixed-price, to accompany: a … Continue reading
How to value a brand
One of the questions clients ask marketing and branding agencies when undergoing a re-brand or a brand refresh exercise is how do we value it? Let’s assume a client has already attributed a financial cost to a re-brand. Remember, that’s … Continue reading
How to avoid a ‘soggy middle’
The starting point for marketing a brand is to uncover what it truly represents. If a branding agency has done its job properly and the market research is done and dusted what a business actually represents is very often not … Continue reading
Where are the good PR photographers in Manchester?
Who is the best PR photographer in Manchester? I’ve worked with dozens of good (and bad) ones down the years. But what makes a good PR photographer? A well-known business editor tells me that stories with a good picture have … Continue reading
Linked-In infographic for digital numpties
I’ve been connecting with people through Linked-In for about two years. Some of my colleagues have been on ‘boot camps’ to hone their skills. Instead of paying for a course run by a ‘social media guru’ in a bland conference … Continue reading
Local press gets PR boost
Being famous in your own backyard is always the starting point for a PR campaign. If people in the same street, village or town haven’t heard of you – why should the rest of the world care? A new campaign … Continue reading
Idea#1…Manchester Think Tank
So, I’ve got this idea called Manchester Think Tank. It’s a website where people share their big idea for Manchester. It’s a crowd sourcing hub for ideas at a time when people are swelling with civic pride. The wisdom of crowds theory … Continue reading
Just another Manchester PR blog
In many ways I’ve been a blagger blogger all my life. I’ve always jotted and scribbled ideas, notes, opinions, expressions down in one way or another. I read all the marketing and PR trade press and come away inspired, annoyed, … Continue reading
