Pitches can be bitches

A good story about pitching is told by Jerry Della Femina in his seminal 1970 book ‘From Those Wonderful Folks Who Gave You Pearl Harbor’.  The tale comprises of two hapless agency guys presenting a campaign to a prospect and ending up embroiled in what can only be described as ‘a right old pickle’.

I won’t spoil the story by lamely regurgitating it here but it’s the funniest description of hot-footing it out of door after a pitch I’ve ever read.

Pitches can be bitches. That’s why I salute the chaps who came up with this nice illustration currently doing the rounds at PR agencies in Manchester.

Pitches can be bitches

About Peter Davies

I'm a Manchester PR agency man. I work at RMS, the UK-based independent PR and marketing agency, I'm also a daddy and a football referee. Call me on 07779 033 016.
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